|
Competencies and Challenges contains core competencies (strengths)
and challenges (weaknesses), although it is possible to
leave out the challenges or the whole section altogether.
The section is used whenever you want to
-
emphasize your
unique competitive advantages
-
summarize key
points
-
address potential
objections on your own turf and before the audience does
-
address potential
challenges with specific strategies
-
refocus the
audience
|
